Any digital marketing firm can promote your products over the internet, but performance based advertising is the trick that bridges the gap between media planning and success tracking technology done by ad networks in india.
Planning for an affiliate marketing campaign and want to discuss about it? Do give us a call at 9718145900
You have created the perfect product, and now you need the perfect advertising strategy to create a buzz in the market and get conversions. Your next step would be to look for the best and cost effective digital marketing agency who can initiate digital marketing activities like social media, search engine optimization, SEM and other stuffs. But one thing that most businesses ignore is performance based advertising. In performance campaigns or affiliate marketing, advertisers pay for the performance.
Affiliate marketing can be initiated in cost per model, branding campaigns, driving traffic, impressions, views and many other objectives depending upon the advertisers requirement. Agencies / ad networks like us tie up affiliate having different inventories like mailers, display, programmatic etc help us in delivering campaigns in any domain.
The big time challenge with affiliate marketing is quality which is lacking with most digital marketing agency and ad networks. It is agency/network responsibility to filter down the quality at their end as they are capable in doing this. This not only reduces the lead cost but also saves advertisers time in calling junk data. DigiExcel knows, which campaigns they are good in delivering best and pick only those campaigns we are confident to deliver with quality.
Second, taking campaign live at the right time is another challenge. What if the agency is not capable in taking campaign live as per advertiser’s plan. Don’t worry, once we are ready for a campaign, DigiExcel can take that campaign live in 12-24 hours only
Your steps to success will obviously start with defining the goal, but choosing the right affiliate marketing company and monitoring the campaign with comprehensive optimization of ROI makes affiliate marketing the perfect strategy. The role of the performance marketing agency is far different from a traditional marketing firm, and it can be seen by taking a look at the benefits of hiring the best performance agency in India.
There is a huge surge in the trends and techniques of online marketing in India, however, the most important growth factor is still overlooked. Let us help you to know how this underrated growth sector, performance marketing or affiliate marketing, can help you change your image online.
Affiliate marketing agencies host various cost per campaigns like lead (CPL), sale (CPS), visit (CPV), click (CPC), install (CPI), impression (CPM) and many other campaigns based on advertisers need. Advertisers only pay when a predefined goal is achieved.
Here is a list of most popular affiliate programs you can adopt for inviting your potential customers: